About
I’m Jemin Park (Jay), a visual and motion designer, and the Design Lead at EO Studio, the startup media company. I joined EO in San Francisco in December 2023 through the Real Valley internship and started on set: microphones, recording, production support.
With a background in industrial design, I have a deep interest in various design fields, particularly in creating dynamic, motion-based projects. During my undergraduate studies, I led industry-academia UX/UI collaborations, gaining end-to-end experience, from user research and testing to UI design and prototyping.
I believe that intuitive and user-friendly UI is born from precise and sophisticated interactions, which is why I enjoy working with prototyping tools and motion graphics.
My key strength is rapid learning. Colleagues and supervisors consistently praise my ability to swiftly absorb new concepts and adapt to emerging challenges, and building on that, I excel at quickly mastering new tools and integrating them into practice as needed. At EO that has meant designing and building eo.team myself with Claude Code, then writing the internal playbook so other designers could ship the same way.
How I work
I ship what I design: eo.team went from Figma to production through me, and the playbook I wrote afterwards existed so the method would survive without me. Another designer shipped the next Works entry end to end.
When the same problem keeps returning, I move up a layer. EO’s thumbnails went from my hands to a written guide, then to a Figma component that previews them inside the real YouTube UI, then to an automated intake and archive.
I judge work in its shipping context, not on the canvas. That preview component exists because a thumbnail argued about in Figma looks nothing like it does at 320 pixels next to a duration chip, and my standard product-design note is still “open it on your phone and look at it there.”
With generative tools I lock the judgment before the volume: a fixed Midjourney style reference so a whole image set reads as one hand, and a design system rewritten as plain markdown, on purpose, so LLMs could consume it.
Process is part of the design. EO’s 2026 rebrand started with a questionnaire sent individually to more than ten senior staff, because a rebrand only sticks if the company participated in it.
Timeline
- 2023
Joined EO Studio in San Francisco through the Real Valley internship, industrial design background, starting on set with production support. Graduated from Hongik University Industrial Design; led marketing for the degree show.
- 2024
Global media design: hands-on YouTube thumbnails and the company-wide thumbnail guide, EO Magazine from first design pass to launch, Elevator Pitch IP, NABIS IR video, motion graphics.
- 2025
EO School motion template for the Vietnam editing team, the magazine's Midjourney house style, brand goods, EO Conference 2026 planning.
- 2026
Design Lead. Designed and shipped eo.team solo with Claude Code, restructured the magazine design system and kicked off v2.0, RLWRLD channel identity, leading the 2026 EO rebrand and the Full Stack Korea IP.