EO RebrandOne identity. Many ways to build.
Work / Index
Ideas put
to work.
Identity, the systems that carry it, and the work they make possible.
GlyphFrom guidelines to a working tool.
Growth DesignCreative decisions, tested.
LiveDesign at the scale of a room.
Design OperationsA clearer way for a distributed team to work.
Selected archive
WebEO Magazine
EO's subscription publication. Designer since the first build; I shipped the quote feature.
RLWRLD Partnership
A robotics company's channel identity, film direction and San Francisco model-launch event.
EO Company Website
EO's company site, designed and built with Claude Code.
EO Brand Design
Reusable thumbnail, motion and social formats for EO's daily publishing. Distinct from the 2026 company rebrand.
EO Production
EO's client film business, in partnership with a16z Media. Launch films made end to end, with the motion layer on top.
United Korean Founders
Identity for a US community of Korean founders.
Elevator Pitch
EO's mid-roll ad format: concept, filming and motion graphics.
NABIS IR Video
IR video for NABIS: planning, filming and motion graphics with the EO global media team.
HYUNDAI NEO
NEO, a unified app concept merging Hyundai's Bluelink and My Hyundai, from the Softeer Bootcamp.
Pochak
A device and interface for crowdsourced hyper-local weather data. Degree-show project.
HYUNDAI Car Customizing
Redesigning Hyundai.com's car-customizing flow to curb drop-off, on app and web.
NAVER Next Search
A unified multi-input search bar concept for NAVER's Green Dot smart search.
SAMSUNG TV Multi View
Samsung TV's Multi View interface reimagined through survey, eye-tracking and prototyping.
Degree Show Marketing Materials
Marketing lead for the 2023 Hongik Industrial Design degree show, run off one Instagram account.